Astana Group
Group-wide digital presence for one of Kazakhstan's leading private holdings.
Astana Group is one of Kazakhstan's largest privately held groups, with companies across the country's non-resource economy. Its portfolio spans automotive (Astana Motors, MyCar, Hyundai Trans Kazakhstan) and retail and culture, including the Mega shopping and entertainment centers and the Almaty Museum of Arts.
We rebuilt the group's corporate site end to end. The work started with brand, audience, and industry analysis, then a dark, modern visual system that carries the holding's scale across every section: about the group, its companies, social initiatives, news, careers, and contacts. We paired the design with technical work that sharpened performance and navigation, so partners, candidates, and the market can keep track of what the group is doing.
- Trilingual throughout — Kazakh, Russian, and English — with built-in light and dark modes.
- One visual system across every section: the group, its companies, social initiatives, news, careers, and contacts.
- Sharper performance and clearer navigation, so partners and candidates find what they need faster.
- A platform the group keeps extending as new companies and initiatives come online.
“The site's clean, refined design and intuitive navigation made it easier to show the holding's achievements. The opengate team built a modern visual style that conveys the company's scale, and shipped technical work that noticeably improved the experience.”
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